Rosemarie Church May 7, 2021 Dot to Dot
Of course you want a dot-com extension. Everyone does. But one of the biggest mistakes you can make choosing a domain name is picking one that is difficult to scan and impossible to pronounce. By "difficult to scan" I mean a word or phrase that bares so little resemblance to a real word or phrase that it is resistant to mental retention and you forget it the moment you hear it. An example might be when two or three common English words are severed and reconnected into one impossible mishmash as in "landarchass," a shortened version of a business name that a fictional businessman might choose instead of "landscaping architects and associates" (by the way, if youre interested, this name is still available as a dot-com; I didnt dare use a real name).
Dont do it! Youre better off picking a name that at first glance has nothing to do with your business than one that the average person cant say without stumbling over his tongue. The reason is simple: if you cant say it you cant remember it much less spell it when needed. And with the coming proliferation of new domain extensions both in Latin Script and Arabic, Cyrillic or whatever, the chances of someone misunderstanding a domain name will increase exponentially. There are plenty of examples of this mistake out there. How many times have you asked someone for their website and theyve told you what it is not once but twice or three times, and youve still left them wondering what it was they had said? Or you left thinking you had it; but when you got to your computer youd either forgotten completely or couldnt get it to render no matter how many likely combinations you tried.
Since its humble beginnings seven years ago, Dot To Dot Festival has gone from strength to strength and has served up sets from bands that have gone on to see incredible success. In the past, this has meant shows from the likes of Mumford & Sons, Florence & the Machine and The XX - but this month it focused back on some lesser-known acts hoping to break through in the same way. Taking place across three cities - Bristol, Nottingham and Manchester - the event has a pretty ambitious mission statement. In Manchester alone, it uses seven different stages at venues like The Ritz, Sound Control, The Deaf Institute, Zoo and Joshua Brooks, but while this is probably something of a challenge for the organisers in terms of business liability insurance, the backing of sponsors Fred Perry probably provides some small comfort.
The festival got off to a mild start with a set by Milk Maid over at Zoo that gently rocked the crowd into a frenzy and lead nicely into a half hour show over at the HMV Ritz from Bastille that had a fantastic turnout for so early in the day and revved things up a notch - getting everyone in the mood for more. More soon came thanks to the wonderful Lucy Rose, whos warm and fuzzy acoustics proved to be a huge hit. Her new single Lines could well be the song that takes her closer to mainstream success, but at this point it would probably be a good idea to catch her while she is at her hottest. Things were already starting to kick off elsewhere with The Dunwells and Jake Bugg at Zoo, Eyes on Film and Last Dinosaur at Joshua Brooks, The Night and Hyde & Beast at The Deaf Institute and all manner of shenanigans across the three stages over at the fantastic new Sound Control - a former guitar shop that has fast become one of the most interesting venues in the city.
Its also a good idea to have a larger one, about the size of a sheet of paper. 9 inches by 12 inches is a good size. Most papers these days are acid free, but if you have a choice, I suggest getting the acid free, because it will not turn yellow over time. I have a few drawings I made long ago that I wanted to keep, but the paper has turned yellow, because it wasnt acid free. So I suggest using it, because you may want to keep some of your drawings. I also like to get a pad of Bristol board. Thats like a heavier paper or a light cardboard. When you make finished drawings, you can use markers and felt pens on it, and they wont bleed through, like they will with lighter weight paper.
The great part about mindful drawing is that it is not just for kids! In fact, my wife is a Certified Zentangle Teacher and regularly sees the amazing benefits in adults who practice this form of mindful drawing. Just like meditation, mindfulness with a pen can also reduce blood pressure, reduce heart rate, and have long-term benefits with depression and anxiety. Have you ever found yourself just doodling on a scrap piece of paper. There is a good chance that when you are making lines or dots or shading with your pen or pencil, you are focused on present moment. Perhaps if the idea of meditation seems to be not your cup of tea but you could use to manage your stress; why not consider mindful drawing, doodling, or zentangle. The goal is not to make art to hang on your fridge but rather to give your restless mind a much need break from the endless chatter.